Sam
Thompson.

I’ve been obsessed with AI since ChatGPT launched. I wanted to see how far I could take it, both creatively and in the day-to-day work of running a business.

I run a medium-sized company myself. Putting AI to work in that business has saved us thousands of dollars, opened up new opportunities and helped us get far more done with the time we have. I’ve had to make decisions about what’s worth paying for and how to bring a team along with it.

I’ve taught our team to use AI to take some of the repetitive work off their plates. That gives us more time to think properly and work closely with people. Our output has grown, and we’ve become more deliberate about where a person’s judgement matters.

My Australian nostalgia reels come from the same curiosity. They let me explore what these tools can do with memories and stories that mean something to people. I work through the details until they feel familiar. Those videos have brought me onto television, radio and podcasts to talk about AI and how I use it.

Attua brings that experience into your business. We start with how your team works, find a useful place for AI and help people get comfortable using it. I care about whether it makes the work better and earns back the time and money you put into it.

At a talk or workshop, I share what I’m using and what I’ve learned along the way. People get a chance to ask questions and work out what they could try themselves.

Talk about your business ↗